Portfolio
Trevor Goodwin
Horus has been drawing and designing for 30 years, bringing a passion for art to all creative endeavours
Technical Illustration
Detailed character work and vector branding built for production..
Creative Direction
Managing the full project lifecycle from concept to final media rollout..
Public Art & Production
Large-scale mural execution and custom physical installations..
Media Strategy & Production
I specialize in translating complex art into durable physical products. Whether it’s testing DTF prints for machine-wash durability or managing low-cost, high-value print-on-demand workflows, I ensure the final output maintains the integrity of the original design
Selected Works
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Toronto Public Art Commissions
Large-scale mural execution specializing in site-specific urban aesthetics and community-focused visual identity.
Character Design & Brand Assets
Developing complex, production-ready technical illustrations and vector branding for commercial use.
Product & Media Strategy
End-to-end management of creative projects, from initial concept to high-standard physical output.
Bespoke mural Installations
Custom creative consultation for private and retail spaces
Custom Apparel Production & DTF Integration
Direct-to-film printing and print-on-demand strategy, focusing on durable production logistics for heavyweight streetwear
Self-Published Media & Book Design
A full-cycle design and production project using Amazon KDP to self-publish a professional-grade graffiti sketchbook. This involved custom cover illustration, interior layout design, and navigating global print-on-demand distribution logistics.
Strategic Infographic & Visual Systems
Designed custom visual hierarchies to simplify complex user workflows and e-learning processes. This project involved creating a cohesive set of symbols and icons to guide users through a multi-step garment customization journey, ensuring clarity and brand consistency across digital platforms.
Emergent Tech & Marketing Mockups
Utilizing emergent AI image and video generation to build high-fidelity promotional scenes. This project demonstrates the integration of client products into custom-generated environments, providing a fast, cost-effective way to visualize concepts and create striking marketing assets.
Character Design & Merchandise Illustration
A custom commission for a theatrical rigging brand. This project required translating a specific client brief into a high-detail character illustration
Typography Iteration & Logo Refinement
A comprehensive brand revamp focusing on custom typography and script styling. This project demonstrates a systematic design approach—iterating through various weights, outlines, and flourishes to modernize a client’s visual identity while maintaining brand recognition.
Design & Illustration:
Adobe Creative Suite (Illustrator, Photoshop), procreate.
Production & Logistics:
Amazon KDP (Publishing), Print-on-Demand (DTF/Screenprint), printify, Shopify, gelato, red bubble, Etsy.
Emergent Tech
AI-assisted visual prototyping and marketing mockup generation. CapCut, Canva, NanoBanana, text, image and video prompting,
Let's Work Together
Currently accepting freelance design commissions, brand identity revamps, and creative direction consultations.